Would You Like to Buy a ‘Wearable Smart Vibrator’ From Start-ups: Silicon Valley Star Hermione Way?

Ms. Way. (Photo: Indiegogo)

Ms. Way. (Photo: Indiegogo)

Welcome to life after Bravo: Hermione Way, erstwhile Start-ups: Silicon Valley star, is now the face of Vibease, a company that purports to make the first “wearable smart vibrator.” They’ve just launched an Indiegogo campaign to raise $ 15,000, and they’re already at $ 13,695.

Ignore the fact that “Vibease,” when you say it out loud, sounds like it has something to do with bees. Vi-BEES.

So what makes this vibe so great? In a video pitch, Ms. Way (who’s been made a cofounder) explains that, “while most personal massagers focus on strength”–uh, there’s a reason for that–”they overlook the other senses that play an important role in the pleasure experience.” The product is so much more than the vibrator, which looks a little like a fuchsia space slug that wants to crawl into your genital. (It’s wearable in the sense that you can slip it into your underwear, which isn’t exactly a new innovation.)

“We’re most excited about our revolutionary app,” Ms. Way adds. To use the marital aid, you grab your smartphone and ”simply choose a fantasy from the online marketplace.” (Are your loins jazzed yet?) The vibrator will speed up, slow down, and move according to whatever’s in the erotic vignette you’ve downloaded. Vibease understands your needs, ladies: “Women’s fantasies tend to be less graphic and more emotional and intimate than men’s.”

The Indiegogo campaign also makes much of how this allows you to take your fandom to the next level: “Fifty Shades of Grey sold millions of copies all over the world because it stimulated the mind. Now imagine listening to Fifty Shades of Grey with a hands free vibrator that works in perfect sync with the audio fantasy.”

If the thought of hearing one more thing about that faux-BDSM Twilight fanfic makes you want to boycott sex, don’t worry–there’s also a messaging app so you can communicate raunchily with a partner across the country. (For God’s sake, no one tell Anthony Weiner.)

If you kick $ 5,990 for the Indiegogo, by the way, you get a hundred vibrators. That’s enough for every one of your friends and also a few spares in case you’ve always wanted to open your closet door and face a shower of sex toys.

Betabeat